Advertising Sales and Promotion Management

Advertising Sales and Promotion Management

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Advertising Sales and Promotion Management

S.A.Chunawalla

Communication package consists of advertising, Public Relations, Sales Promotion and Sales and Direct Marketing. All these components have been discussed insufficient details in this book. All these methods are mass media communication’s directing the message to a large audience

ISBN – 978-93-5024-09-60

Advertising Sales and Promotion Management, Edition 2012

Himalaya Publishing House

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Advertising Sales and Promotion Management

S.A.Chunawalla

Communication package consists of advertising, Public Relations, Sales Promotion and Sales and Direct Marketing. All these components have been discussed in sufficient detail in this book. All these methods are mass media communication’s directing the message to a large audience

ISBN – 978-93-5024-09-60

Advertising Sales and Promotion Management, Edition 2012

Himalaya Publishing House

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